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New Released Salesforce Marketing-Cloud-Intelligence Questions Verified by Experts [2025]
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Salesforce Marketing Cloud Intelligence Accredited Professional Exam Sample Questions (Q50-Q55):
NEW QUESTION # 50
An implementation engineer has been asked to perform QA for a standard file ingestion, done by the client.
The source file that was ingested can be seen below:
The number of rows added to this data stream is 3. What could have led to this discrepancy?
- A. All fields are mapped except for the Media Buy Name.
- B. All fields are mapped except for the Campaign Key
- C. All fields are mapped except for the Creative Name
- D. All fields are mapped except for the Media Buy Key.
Answer: B
Explanation:
The source file shows data related to media buys, including a 'Media Buy Key', 'Media Buy Name', 'Campaign Key', and 'Site Key', among other fields. If only three rows were added, and the discrepancy is due to a missing field, it's likely that 'Campaign Key' is the field not mapped, because it is crucial for linking related records in the data stream. Without the 'Campaign Key', the system cannot associate the media buy data with specific campaigns, leading to a potential loss of data rows during ingestion.
NEW QUESTION # 51
What is the relationship between "Media Buy Key" and "Creative Key?
- A. One-to-many (one Media Buy ley has many Creative Key)
- B. Many-to-one (one Creative Key has many Media Buy Keys)
- C. One-to-one
- D. Many-to-many
Answer: A
Explanation:
In Marketing Cloud Intelligence, the "Media Buy Key" is typically associated with the purchase details of a media campaign, such as the platform, audience, and budget. The "Creative Key" relates to the specific creative asset used within a campaign, like an image, video, or text. A single media buy can have multiple creative variations to test performance or to target different audiences, leading to a one-to-many relationship.
NEW QUESTION # 52
An Implementation engineer is requested to create anew harmonization field 'Offer'and apply the following logic:
The implementation engineer to use the Harmonization Center. Which of the below actions can help implement the new dimension 'Offer?
- A. Two separate patterns (filtered by Linkedin or AdRoll sources)
Within Google Analytics' mapping: A formula that reflects the logic above will be populated within a Campaign custom attribute.
Another pattern to be created for the newly campaign attribute (filtered by Google Analytics source).
A total of 3 patterns - B. Two separate patterns (filtered by Linkedln or AdRoll sources).Another single pattern for Web Analytics Site Source (filtered by Google Analytics source), extracting all three positions A total of 3 patterns.
- C. Two separate patterns (filtered by Linkedin or AdRoll sources).
Another single pattern for Campaign Name (filtered by Google Analytics source).
A total of 3 patterns. - D. Two separate patterns (filtered by Linkedin or AdRoll sources)
Within Google Analytics' mapping A formula that reflects the logic above will be populated within a Web Analytics Site custom attribute Another pattern to be created for the newly Web Analytics Site custom attribute (filtered by Google Analytics source).
A total of 3 patterns.
Answer: A
Explanation:
To implement the new harmonization field 'Offer', the implementation engineer would create two separate harmonization patterns for LinkedIn and AdRoll sources, extracting the 'Campaign Name' using the specified delimiter and position. Then, within Google Analytics' mapping, a custom attribute for the 'Campaign' would be created to apply the formula logic based on the source. This allows for the harmonization of campaign data across different platforms, ensuring consistency in the reporting and analysis within Marketing Cloud Intelligence. The total patterns required would be three, one for each data source involved.
NEW QUESTION # 53 
Which option will yield the desiredresult:?
- A. Option 3
- B. Option 2
- C. Option 1
- D. Option 4
Answer: D
Explanation:
Option 4 presents two calculated measurements for 'Group Min Cost' with 'MIN' and 'AVG' aggregations. This approach aligns with the client's need for the minimum and average media cost values. 'Group Min Cost 4 MIN' will calculate the minimum media cost across the 'Media Buy Key', while 'Group Min Cost 4 FINAL' will average these minimum costs at the 'CampaignKey' level. This will yield the desired result where minimum costs are calculated at the Media Buy Key level and then averaged at the Campaign Key level.
NEW QUESTION # 54
Your client would like to create a new harmonization field - Exam Topic.
The below table represents the harmonization logic from each source.
As can be seen from the table, there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that where an Exam ID is found - a single Exam Topic value is associated with it.
The client has a requirement to be able to view measurements from all data sources sliced by Exam Topic values, as seen in the following example:
The client suggested to create, without any mapping manipulations, several patterns via the harmonization center that will generate two Harmonized Dimensions:
Exam ID
Exam Topic
Given the above information, which statement is correct regarding the ability to implement this request with the above suggestion?
- A. The solution will work - the client will be able to view Exam Topic with Email Sends.
- B. The above Patterns setup will not work for this use case.
- C. Only if 5 different Patterns are created, from 5 different fields - the solution will work.
- D. The Harmonized field for Exam ID is redundant. One Harmonized dimension for Exam Topic is enough for a sustainable and working solution
Answer: D
Explanation:
If the harmonization logic consistently associates a single Exam Topic with each Exam ID across all data sources, then creating two harmonized dimensions may be unnecessary. One harmonized dimension for Exam Topic would suffice because it inherently carries the Exam ID's uniqueness within it. The harmonized dimension for Exam Topic would allow the client to slice the data by Exam Topic values, fulfilling the requirement.
NEW QUESTION # 55
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